Sharing. We all do it. On Facebook, on Twitter, on Tumblr. All day, every day. Just putting out private lives in the open.
Is this a bad or a good thing? Well, we will leave that to the philisophers.But the platform we also share a lot on is Youtube. Youtube has created its very own culture, with all kinds of people posting and reacting on videos; it is a very interactive medium. It is a perfect medium for the concept: prosumer.
The Porsumer is a consumer, that has a part in the production of a piece of art through interaction with the artist of this piece of art.
Through all the comminucation we have on youtube, we can make our veryown art of something old, which gives existance to a new concept: “remix culture”. Remix culture means that we use old material and make it into new one, for instance: remix a song, as in the example I will post later. Or remix an entire video into a song, as “Autotune the news” does. Or maybe even just take a frame from a youtbe video or just a picture and make it into a meme.
This notion evokes “Amateurism”. A movement that has already been appointed by some artists as real art. Youtube provides a lot of these art works.
I think that amateurism on facebook, is not only a way to share its creation or whatever, but it can pass from amateurism to professionalism. There is many artists know from the internet, not only Youtube, but also myspace, at some time.
So for that part of the sharing and amateurism, i think internet allows to people to reach their goal easily, and in the other way, labels, for example, trust the way the artist is supported by an audience. It is positive for everybody in this case. So much, that now it exists some sites where the consumers, the amateur, are the one deciding if someone should have a chance in a professional side.
Internet and the share of creativity make a lot of change in the cultural landscape with this confusion of boundaries.